Cadence
Purpose: Establish the rhythm and pace of innovation work
Outcome: Create a sustainable cadence for validation, building, and iteration
Audience: PM / Dev / Both
Time: 30-45 minutes
Prerequisites: Getting Started
Learning Outcomes
By the end of this chapter, you will be able to:
Define an appropriate cadence for your innovation work
Plan sprint cycles that balance discovery and delivery
Schedule regular reviews and retrospectives
Allocate time for experimentation and learning
Adjust cadence based on project phase
Jobs-to-Be-Done
When: I'm setting up a new product innovation project
I want: To establish a sustainable work rhythm
So that: The team can maintain momentum and deliver value consistently
Inputs
Project timeline or constraints
Team size and availability
Stakeholder expectations
Existing organizational cadence (if any)
Activities
1. Define Your Sprint Length
Choose a sprint length that fits your context:
Options:
1 week: Fast iteration, high learning velocity (good for early validation)
2 weeks: Balanced approach, common standard (good for most projects)
3-4 weeks: More time for complex work (good for building phases)
💡 Tip: Shorter sprints (1-2 weeks) work better during the "Decide" phase when you need rapid feedback loops
2. Plan Your Work Cycles
Structure each cycle:
Discovery Cycle (Decide Phase)
Day 1-2: Plan experiments, set up tests
Day 3-4: Run experiments, collect data
Day 5: Analyze results, synthesize learnings
Build Cycle (Build Phase)
Day 1: Sprint planning, architecture decisions
Day 2-4: Build features, write code
Day 5: Review, demo, plan next sprint
Launch Cycle (Launch Phase)
Day 1: Review metrics, plan experiments
Day 2-4: Implement changes, monitor results
Day 5: Analyze impact, decide next steps
3. Schedule Regular Events
Daily Standups (15 minutes)
What did I learn yesterday?
What will I learn today?
Any blockers?
Sprint Review (1 hour)
Demo what we built/learned
Share key metrics and insights
Gather feedback
Sprint Retrospective (30-45 minutes)
What worked well?
What could be improved?
Action items for next sprint
Sprint Planning (1-2 hours)
Review backlog
Select work for next sprint
Define success criteria
4. Allocate Time for Learning
Ensure each sprint includes:
20-30% for experimentation and learning (Decide phase)
10-15% for learning and improvement (Build/Launch phases)
Buffer time for unexpected discoveries
Apply It Now
Task: Create a cadence plan for your project
Choose your sprint length based on your current phase
Create a calendar showing:
Sprint boundaries
Daily standup times
Sprint planning sessions
Review and retrospective sessions
Identify when you'll allocate time for learning
Artifact: A cadence calendar or sprint plan document
Artifacts
You'll create:
Sprint length definition
Cadence calendar
Event schedule
Time allocation plan
Worked Example
Situation: Early-stage product validation (Decide phase)
Cadence Plan:
Sprint Length: 1 week (fast iteration)
Daily Standups: 9:00 AM, 15 minutes
Sprint Planning: Monday 10:00 AM, 1 hour
Sprint Review: Friday 2:00 PM, 1 hour
Retrospective: Friday 3:30 PM, 30 minutes
Time Allocation: 30% experiments, 50% analysis, 20% planning
Calendar:
Week 1:
Mon: Planning, set up experiments
Tue-Thu: Run experiments, collect data
Fri: Review results, retrospective, plan Week 2Checklist
Before proceeding, verify:
Self-Assessment
What sprint length is typically best for early validation?
What percentage of time should be allocated to learning in the Decide phase?
Which event should happen at the end of each sprint? (Select all)
Exit Criteria
You're ready to proceed when:
Dependencies & Next Steps
Prerequisites Completed
Getting Started - Understanding the guide structure
Next Steps
Review Getting Started for tool prerequisites
Proceed to Decide What to Build if ready to validate
Proceed to Build the MVP if ready to build
What This Enables
A clear cadence enables:
Consistent team rhythm
Predictable delivery
Regular learning cycles
Better stakeholder communication
📝 Note: Cadence should evolve as your project progresses from Decide → Build → Launch 💡 Tip: Start with shorter sprints and lengthen if needed, rather than starting too long
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