PRD Template
Product Requirements Document (PRD)
Date: [Date] • Owner: [Team/Name] • Status: Draft for build
1. Purpose & Vision
Why
[Product Name] is an AI-powered [product category] that [core value proposition] by [key mechanism/approach], enabling [target users] to [primary benefit].
Goals:
[Primary goal 1]
[Primary goal 2]
[Primary goal 3]
MVP Focus
[Core feature/functionality that defines MVP scope]
[System of record or primary data structure]
[What is in-scope vs out-of-scope for MVP]
Target Outcomes:
[Measurable outcome 1 with metric]
[Measurable outcome 2 with metric]
[Measurable outcome 3 with metric]
Mockups: (p1) [Screen 1], (p2) [Screen 2], (p3) [Screen 3], [etc.]
2. Scope (Release 1)
In-Scope
Out-of-Scope
[Feature explicitly not in MVP]
[Feature explicitly not in MVP]
[Feature explicitly not in MVP]
3. Key Personas
[Primary User Persona]: [role, primary use case, key actions]
[Secondary User Persona]: [role, primary use case, key actions]
4. User Journeys (High-Level)
A. [Primary User Journey Name]
[Step 1: Entry point]
[Step 2: Core action]
[Step 3: Key interaction]
[Step 4: Outcome/Value]
5. Functional Requirements
5.1 [Feature Area 1]
[Requirement 1]
[Requirement 2]
[Requirement 3]
Acceptance: [Clear acceptance criteria]
5.2 [Feature Area 2]
[Requirement 1]
[Requirement 2]
[Requirement 3]
Acceptance: [Clear acceptance criteria]
5.3 [Feature Area 3]
[Requirement 1]
[Requirement 2]
[Requirement 3]
Acceptance: [Clear acceptance criteria]
6. Non-Functional Requirements
Performance: [Key performance metrics, e.g., TTI ≤ 2s, response time ≤ X ms]
Reliability: [Uptime target, e.g., 99.5% uptime]
Security: [Security requirements, e.g., SSO, encryption, access control]
Accessibility: [Accessibility standards, e.g., WCAG 2.1 AA]
Privacy: [Privacy requirements, e.g., data handling, GDPR compliance]
7. Information Architecture & Data Model
System of Record: [Primary system/data structure]
Entities:
[EntityName]: [key fields], [relationships][EntityName]: [key fields], [relationships][EntityName]: [key fields], [relationships]
Relationships:
[Entity] 1--N [Related Entity]
[Entity] 1--1 [Related Entity]
[Entity] N--N [Related Entity]
8. UX References
[Screen/Flow reference] (p1)
[Screen/Flow reference] (p2)
[Screen/Flow reference] (p3)
9. Acceptance Criteria (Per Epic)
Epic 1 Name: [Acceptance criteria] Epic 2 Name: [Acceptance criteria] Epic 3 Name: [Acceptance criteria]
10. Analytics & Success Metrics
Core KPIs:
[KPI 1 with target metric]
[KPI 2 with target metric]
[KPI 3 with target metric]
Release Goals:
[Goal 1 with measurement]
[Goal 2 with measurement]
[Goal 3 with measurement]
11. Content & States
Empty States:
[Context] → "[Message/CTA]"
[Context] → "[Message/CTA]"
Error States:
[Error scenario] → "[Error message/action]"
[Error scenario] → "[Error message/action]"
12. Accessibility & Design System
[Accessibility requirement 1]
[Accessibility requirement 2]
[Design system guidance]
13. Security, Privacy, Compliance
[Security requirement 1]
[Privacy requirement 1]
[Compliance requirement 1]
20. Glossary
[Term]: [Definition]
[Term]: [Definition]
[Term]: [Definition]
Instructions: Fill out each section with your specific product details. Use this as a starting point and customize as needed for your MVP.
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